Video Series

How-To Retail: Episode 3 – HAPA

15 July 2021

Episode 3:

Christchurch retailer went from fight or flight post-earthquake, to the flourishing HAPA we see today.

Maureen Taane has created beautiful spaces in Christchurch, but it’s been an uphill journey. She powers up to meet challenges, and she leads with kindness and strength. Her HAPA story is an absolute inspiration!

In this 16 minute episode, Maureen discusses:

  • Handmade local goods and the meaning of HAPA.
  • What it takes to be a mobile and dynamic business.
  • The value of building trust with customers.
  • Practical tools that helped her through challenging times.
  • The benefits of expanding into two locations.

“In the Māori world, when we talk about ‘we’, we really talk about everybody in my whānau. We’re a whānau business. My sister, my brother, my parents and my daughter – we’re all involved in some aspect of the business

Maureen Taane, HAPA

Watch Episode 3

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How-To Retail episodes come out every two weeks! Access to hot-tips and success stories from starring retailers like HAPA. Specifically, we delve into the business journeys of New Zealand’s innovative founders.

The team at Retail NZ are delivering insights for business acumen. These videos are designed to help inspire, motivate and enlighten.

We love hearing about how retailers build businesses from the ground up. It’s inspiring seeing Kiwis following their passion, and deliver with persistence.

If you have any questions, comments, or if you’ve got a retail story that you’d like to feature with Retail NZ, please feel free to get in touch. You could be the next inspiring story!

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